Iroiro Magazine Ad

Rational

The long lasting Iroiro hair dye ad takes inspiration from punk and metal and uses aspects of these subcultures to appeal to the target market of vibrant hair colours. The rainbow mohawk on the skull is used as a metaphor for the longevity of the hair dye while appealing to the primary demographic.

  • Typography
  • Layout Design
  • Illustration
Open magazine spread with a skull with a rainbow mohawk and the headline long lasting

Process

Illustration of a skull with the words long lasting carved in the side Sketch of skeleton dying hair and a sketch of a woman holding Iroiro hairdye Sketch of skeleton dying hair and a sketch of a woman holding Iroiro hairdye Sketch of skeleton dying hair and a sketch of a woman holding Iroiro hairdye

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